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Robert Sharp & Associates • BBM Studios • EM2 Event Management • 3615 Canyon Lake Drive, Rapid City, SD • 605-341-5226
Upcoming Events
We see our clients as partners and we want to share some of the latest happenings and achievements with them as well. If you would like more information on anything in this newsletter or have any upcoming events that you would like us to include in the next quarterly newsletter, please feel free to CONTACT US
RSA Happenings

As we round the hill and march on through the second half of 2008, we can just about sum up the first half in those three words. We are continually evolving to meet and exceed the new media market standards and expectations.

Robert recently returned from not-so-sunny Carmel, California where he attended the Alliance of Marketing Communications Agencies’ (AMCA) biannual conference. During the three-day training session, Robert participated in dynamic group discussions and furthered his understanding of new media trends, social marketing on the web, and search engine optimization strategies.

As a member of this group, Robert Sharp & Associates is able to expand our reach throughout the nation. The AMCA member firms grow and prosper by sharing accomplishments, gaining support for challenges, and increasing their collected knowledge by improving awareness of today’s evolving market.

The next conference will be held in November, right here in Rapid City, SD.

READ MORE OF THE RSA HAPPENINGS


South Dakota LotteryRSA is excited and proud to announce that we were recently named the Agency of Record for the South Dakota Lottery. Having been rewarded with this coveted account pushes us even closer to becoming one of South Dakota’s media service powerhouses. Up until now, the SD Lottery has been with the same agency since it began 20 years ago. We are grateful for this unsurpassed opportunity and we will not disappoint!
MORE KUDOS

Streaming video on your website?

Streaming video can significantly improve site content, appeal, legitimacy and, when done right, a website’s organic Search Engine Optimization (SEO).

MediaStreaming video is an increasingly popular component of many websites, with faster Internet speeds and greater user ability. Video is an excellent educational tool and equally so, an efficient method of making the issue, product, service, political candidate, etc., more real and relevant. With streaming video on your website, the user does not need to download any files or wait long for the video to load. The audio/visual will be immediately available – on demand - upon visiting your site, the user needs only to have an appropriate player on his/her computer (you can offer a link to downloadable free players, but most users already have one installed).

This relatively new media is an effective mode of information-sharing that boosts client confidence (in product, service, brand, etc.) by rendering your message more powerful and clear. Streaming video gives face and voice to the content of a website, making it seem more complete and legitimate.

Still, video is irrelevant and illegible to search engines…if it is not tagged properly. When tagged properly, however, and with a proper description, a video will effectively benefit your site’s organic search engine optimization efforts by boosting relevant site content. Search Engine Optimization and web presence are critical to online business endeavors. For more information about SEO, click here.

If you would like more information about streaming video capabilities and how it could benefit your website, please contact us at (605) 341-5226 or email us.

View our 1st quarter and 2007 4th quarter newsletters for more articles on web presences.
Click Here
Political Campaign Management Search Engine Optimization




Tracy Mailloux • Production Department
Production Director: Tracy Mailloux
Tony Dodd • Websites
• Print Projects
Creative Director: Tony Dodd
   


We would like to welcome our new clients:

South Dakota Lottery
Marketing Campaign
Brian Dreyer
Political Campaign
Adamson-Maxwell Insurance
Image and Marketing Campaign
Dakota Choral Union
Concert Promotion
DLN Consulting, Inc.
New Image Development
Wyoming Department of Agriculture
Logo Development
Black Hills Powersports
Direct Mail
Yamaha Motor Corporation, USA
Rally Billboards

© 2008 Robert Sharp & Associates
3615 Canyon Lake Drive - Suite 1 - Rapid City, South Dakota, 57702
605.341.5226 - email: rsa@thesharpagency.com
www.thesharpagency.com
Sturgis Motorcycle Rally Kids and Chrome Wyoming State Fair Central States Fair South Dakota State Fair Jolly Lane Greenhouse